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	<title>Bobber Marketing</title>
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	<link>http://bobbermarketing.com</link>
	<description>Online Marketing for Small Business in Southwest Florida</description>
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		<title>Profit by Giving Stuff Away</title>
		<link>http://bobbermarketing.com/articles/profit-by-giving-stuff-away/</link>
		<comments>http://bobbermarketing.com/articles/profit-by-giving-stuff-away/#comments</comments>
		<pubDate>Thu, 07 Jan 2010 21:50:19 +0000</pubDate>
		<dc:creator>John</dc:creator>
				<category><![CDATA[Marketing Articles]]></category>
		<category><![CDATA[give stuff away]]></category>
		<category><![CDATA[marketing with freebies]]></category>

		<guid isPermaLink="false">http://bobbermarketing.com/articles/profit-by-giving-stuff-away/</guid>
		<description><![CDATA[This is post #9 in our 9-part series on ways to increase business profits.
You can find the previous posts in the series here:

Only 3 Ways to Increase Business Profits 
Consumer Buying Behavior: The Natural Buying Process 
How to Eliminate Market Competition 
Get Your Customers to Spend More 
Get Your Customers to Buy More Often 
Increase [...]]]></description>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Tracking Your Marketing Results</title>
		<link>http://bobbermarketing.com/articles/tracking-your-marketing-results/</link>
		<comments>http://bobbermarketing.com/articles/tracking-your-marketing-results/#comments</comments>
		<pubDate>Thu, 07 Jan 2010 21:42:46 +0000</pubDate>
		<dc:creator>John</dc:creator>
				<category><![CDATA[Marketing Articles]]></category>
		<category><![CDATA[advertising ROI]]></category>
		<category><![CDATA[tracking advertising]]></category>

		<guid isPermaLink="false">http://bobbermarketing.com/articles/tracking-your-marketing-results/</guid>
		<description><![CDATA[This is post #8 in our 9-part series on ways to increase business profits.
You can find the previous posts in the series here:

Only 3 Ways to Increase Business Profits 
Consumer Buying Behavior: The Natural Buying Process 
How to Eliminate Market Competition 
Get Your Customers to Spend More 
Get Your Customers to Buy More Often 
Increase [...]]]></description>
		<wfw:commentRss>http://bobbermarketing.com/articles/tracking-your-marketing-results/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Kaizen &#8211; the Concept That Created an Empire</title>
		<link>http://bobbermarketing.com/articles/kaizen-the-concept-that-created-an-empire/</link>
		<comments>http://bobbermarketing.com/articles/kaizen-the-concept-that-created-an-empire/#comments</comments>
		<pubDate>Mon, 04 Jan 2010 23:12:23 +0000</pubDate>
		<dc:creator>John</dc:creator>
				<category><![CDATA[Marketing Articles]]></category>
		<category><![CDATA[continuous improvement]]></category>
		<category><![CDATA[increase business profits]]></category>
		<category><![CDATA[kaizen]]></category>

		<guid isPermaLink="false">http://bobbermarketing.com/articles/kaizen-the-concept-that-created-an-empire/</guid>
		<description><![CDATA[This is post #7 in our 9-part series on ways to increase business profits.
You can find the previous posts in the series here:

Only 3 Ways to Increase Business Profits 
Consumer Buying Behavior: The Natural Buying Process 
How to Eliminate Market Competition 
Get Your Customers to Spend More 
Get Your Customers to Buy More Often 
Increase [...]]]></description>
		<wfw:commentRss>http://bobbermarketing.com/articles/kaizen-the-concept-that-created-an-empire/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Increase Your Marketing ROI</title>
		<link>http://bobbermarketing.com/articles/increase-your-marketing-roi/</link>
		<comments>http://bobbermarketing.com/articles/increase-your-marketing-roi/#comments</comments>
		<pubDate>Sat, 02 Jan 2010 19:18:19 +0000</pubDate>
		<dc:creator>John</dc:creator>
				<category><![CDATA[Marketing Articles]]></category>
		<category><![CDATA[autoresponders]]></category>
		<category><![CDATA[email marketing]]></category>
		<category><![CDATA[marketing followup]]></category>

		<guid isPermaLink="false">http://bobbermarketing.com/articles/increase-your-marketing-roi/</guid>
		<description><![CDATA[This is post #6 in our 9-part series on ways to increase business profits.
You can find the previous posts in the series here:

Only 3 Ways to Increase Business Profits 
Consumer Buying Behavior: The Natural Buying Process 
How to Eliminate Market Competition 
Get Your Customers to Spend More 
Get Your Customers to Buy More Often 

Over [...]]]></description>
		<wfw:commentRss>http://bobbermarketing.com/articles/increase-your-marketing-roi/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Get Your Customers to Buy More Often</title>
		<link>http://bobbermarketing.com/articles/get-your-customers-to-buy-more-often/</link>
		<comments>http://bobbermarketing.com/articles/get-your-customers-to-buy-more-often/#comments</comments>
		<pubDate>Thu, 31 Dec 2009 21:22:56 +0000</pubDate>
		<dc:creator>John</dc:creator>
				<category><![CDATA[Marketing Articles]]></category>
		<category><![CDATA[improve business profits]]></category>
		<category><![CDATA[increase order frequency]]></category>

		<guid isPermaLink="false">http://bobbermarketing.com/articles/get-your-customers-to-buy-more-often/</guid>
		<description><![CDATA[This is post #5 in our 9-part series on ways to increase business profits.
You can find the previous posts in the series here:

Only 3 Ways to Increase Business Profits 
Consumer Buying Behavior: The Natural Buying Process 
How to Eliminate Market Competition 
Get Your Customers to Spend More 

Last time, we looked at four ways to [...]]]></description>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Get Your Customers to Spend More</title>
		<link>http://bobbermarketing.com/articles/get-your-customers-to-spend-more/</link>
		<comments>http://bobbermarketing.com/articles/get-your-customers-to-spend-more/#comments</comments>
		<pubDate>Wed, 30 Dec 2009 17:59:57 +0000</pubDate>
		<dc:creator>John</dc:creator>
				<category><![CDATA[Marketing Articles]]></category>
		<category><![CDATA[bigger orders]]></category>
		<category><![CDATA[boost sales]]></category>
		<category><![CDATA[increase orders size]]></category>

		<guid isPermaLink="false">http://bobbermarketing.com/articles/get-your-customers-to-spend-more/</guid>
		<description><![CDATA[This is post #4 in our 9-part series on ways to increase business profits.
You can find the previous posts in the series here:

Only 3 Ways to Increase Business Profits 
Consumer Buying Behavior: The Natural Buying Process 
How to Eliminate Market Competition 

Last time, we looked at how to increase the size of your prospect pool [...]]]></description>
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		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>How To Eliminate Market Competition</title>
		<link>http://bobbermarketing.com/articles/how-to-eliminate-market-competition/</link>
		<comments>http://bobbermarketing.com/articles/how-to-eliminate-market-competition/#comments</comments>
		<pubDate>Tue, 29 Dec 2009 18:45:00 +0000</pubDate>
		<dc:creator>John</dc:creator>
				<category><![CDATA[Marketing Articles]]></category>

		<guid isPermaLink="false">http://bobbermarketing.com/articles/how-to-eliminate-market-competition/</guid>
		<description><![CDATA[This is post #3 in our 9-part series on ways to increase business profits.
In post #1 (Only 3 Ways to Increase Business Profits), we looked at the only three ways to multiply your profits – more customers, ordering more, and ordering more often.
In post #2 (Consumer Buying Behavior: The Natural Buying Process), we looked at [...]]]></description>
		<wfw:commentRss>http://bobbermarketing.com/articles/how-to-eliminate-market-competition/feed/</wfw:commentRss>
		<slash:comments>5</slash:comments>
		</item>
		<item>
		<title>Consumer Buying Behavior: The Natural Buying Process</title>
		<link>http://bobbermarketing.com/articles/consumer-buying-behavior-the-natural-buying-process/</link>
		<comments>http://bobbermarketing.com/articles/consumer-buying-behavior-the-natural-buying-process/#comments</comments>
		<pubDate>Mon, 28 Dec 2009 18:30:22 +0000</pubDate>
		<dc:creator>John</dc:creator>
				<category><![CDATA[Marketing Articles]]></category>

		<guid isPermaLink="false">http://bobbermarketing.com/articles/consumer-buying-behavior-the-natural-buying-process/</guid>
		<description><![CDATA[This is post #2 in our 9-part series on ways to increase business profits.
In post #1 (Only 3 Ways to Increase Business Profits), we looked at the only three ways to multiply your profits &#8211; more customers, ordering more, and ordering more often.
One question that always comes up is, &#34;what about cutting expenses?&#34;
Cutting back can [...]]]></description>
		<wfw:commentRss>http://bobbermarketing.com/articles/consumer-buying-behavior-the-natural-buying-process/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Only 3 Ways to Increase Business Profits</title>
		<link>http://bobbermarketing.com/articles/only-3-ways-to-increase-business-profits/</link>
		<comments>http://bobbermarketing.com/articles/only-3-ways-to-increase-business-profits/#comments</comments>
		<pubDate>Sun, 27 Dec 2009 19:49:11 +0000</pubDate>
		<dc:creator>John</dc:creator>
				<category><![CDATA[Marketing Articles]]></category>

		<guid isPermaLink="false">http://bobbermarketing.com/articles/only-3-ways-to-increase-business-profits/</guid>
		<description><![CDATA[This is post #1 of our 9-part series on ways to increase business profits.
When you boil things down to their essence, there are only three ways to increase the profits from your business&#8230;
1. Get more customers.    2. Get each customer to buy more.     3. Get each customer to [...]]]></description>
		<wfw:commentRss>http://bobbermarketing.com/articles/only-3-ways-to-increase-business-profits/feed/</wfw:commentRss>
		<slash:comments>7</slash:comments>
		</item>
		<item>
		<title>Snowbirds and Tourists and Traffic, Oh My!</title>
		<link>http://bobbermarketing.com/uncategorized/snowbirds-and-tourists-and-traffic-oh-my/</link>
		<comments>http://bobbermarketing.com/uncategorized/snowbirds-and-tourists-and-traffic-oh-my/#comments</comments>
		<pubDate>Wed, 29 Jul 2009 21:47:21 +0000</pubDate>
		<dc:creator>John</dc:creator>
				<category><![CDATA[Everything Else]]></category>
		<category><![CDATA[seasonal residents]]></category>
		<category><![CDATA[snowbirds]]></category>
		<category><![CDATA[tourists]]></category>

		<guid isPermaLink="false">http://bobbermarketing.com/?p=166</guid>
		<description><![CDATA[The Sun Herald newspaper took a stand I’d like to applaud&#8230;
If one reads the letters to the editor, a common theme starts to emerge each fall when the weather up North starts to cool down. Our seasonal residents, nicknamed &#8220;snowbirds&#8221;, start to arrive. These folks come down every year to spend part of their year [...]]]></description>
		<wfw:commentRss>http://bobbermarketing.com/uncategorized/snowbirds-and-tourists-and-traffic-oh-my/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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